Sam Nurmi, our CEO, has written a feature article for the highly respected web industry magazine Vitamin titled Create an irresistible free trial for your app. If you’re about to create a trial option for your web service, or you have a free trial that isn’t performing as well as you’d like, this is definitely worth a read. The article is mainly based on the research we made when we created Pingdom’s own free trial option.
Vitamin has an impressive roster of correspondents, including for example Kevin Rose from Digg, Mike Arrington from TechCrunch and Mark Lucovsky from Google, to name a few. Needless to say, we’re proud to see Sam included in this crowd of web luminaries.