Google Analytics is a home run – 62% of the top sites use it
When Google bought Urchin Software in 2005 and released its Urchin on Demand service for free to the entire Internet, the company transformed the web analytics industry forever. All of a sudden there was a powerful yet completely free option available for everyone. Webmasters have rallied to Google Analytics ever since, and as of June this year, 62.4% of the top 10,000 websites use the service.
That kind of market share is quite amazing, and it’s safe to say that Google Analytics is one of Google’s biggest triumphs. Really, the numbers speak for themselves.
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